What is the benefit of enabling Automatic Campaign Member Management in NPSP?

Enabling Automatic Campaign Member Management in NPSP significantly reduces the manual entry of campaign members. This feature automates the process of adding and removing contacts from campaigns based on their donation activity, which not only saves time but also minimizes the risk of human error. By automatically managing campaign members, organizations can ensure that their campaigns are up-to-date and accurately reflect the current supporters involved, enhancing overall campaign effectiveness.

Organizations often spend considerable time manually updating campaign members after each donation or interaction. With automatic management, the system handles these updates in real-time, allowing staff to focus on higher-value tasks such as crafting strategies to engage donors further rather than on data entry. This automation also helps keep campaign records accurate and streamlined, which contributes to better overall fundraising strategies.