How can a consultant set up a report that compares giving at a consistent point in time from year to year?

The option that accurately addresses the need to compare giving at a consistent point in time from year to year is the one that suggests running the NPSP Account SYBUNT and Contact SYBUNT reports. These reports are specifically designed to analyze giving, particularly to identify donors who have given in one year but not in subsequent years (SYBUNT stands for “Some Year But Unfortunately Not This”). This method allows for a clear view of giving trends by comparing donor participation and contributions consistently over different years.

Using the SYBUNT reports enables a deeper understanding of donor engagement over time, which is essential for evaluating the effectiveness of fundraising strategies and identifying potential areas for improvement. This type of analysis is particularly useful in nonprofit environments where understanding donor behavior over multiple periods is critical for sustaining funding and engagement.